When Yang Mi, one of China’s biggest film stars, stepped out at the Met Gala with Michael Kors this year, it created a sensation. Today, that relationship with the brand was cemented when the company announced that Yang is the brand’s new ambassador, its first ever. The news follows a number of viral digital campaigns…
10 Standout Fashion Moments for Chinese Stars in the History of Cannes
Each year on the French Riviera, directors and film stars flock to the Cannes Film Festival using the opportunity to transform their sartorial statements into lasting impressions. With the Chinese film industry having taken off over the past few decades, an increasing number of Chinese actors, filmmakers, and celebrities have made their way onto the red carpet…
Opinion: What Retro Luxury Means for China’s Fashionista Millennials
It’s no surprise that millennials have a strong attachment to their past—one which in this internet era seems to pass them by at a faster rate than ever. Nostalgia has always been an incredibly powerful sales tool, and it’s being used to full effect with this generation, but is nostalgia marketed in the same way…
Three Tips for NYFW Newbies from Simon Collins
Today, an increasing number of fashionistas from around the world fly to the U.S. just for New York Fashion Week. China fans, who are known to pay a premium for VIP access, are no exception. However, gaining access to fashion’s high holidays is only the first step. How can a first-time visitor get the most out…
Dior’s Feminist Message Feels Much More Muted in China
When Maria Grazia Chiuri became the first female artistic director of Dior in 2016, she shifted the brand’s design focus from “feminine” toward “feminist.” Last year, for instance, she printed the phrase “we should all be feminists” on a $710 T-shirt, promising an undefined percentage of profits would go to charity. A few days ago,…
Japan Rises as Asia’s Leader for Chinese Luxury Spending Growth
Burberry’s new store in Osaka. (Courtesy Photo) This article was published earlier in our weekly newsletter. Sign up through our “Newsletter Sign Up” box on the right. As mainland China’s luxury consumers continue to shun one-favorite shopping destination Hong Kong, Japan has emerged as a key locale for Chinese traveler-driven sales growth in 2015. Last…
Interview: H&M Design Award Nominee Jia Hua On ‘Power Of Creativity’ For Chinese Designers
A finalist in this year’s prestigious H&M Design Award, China-born fashion designer Jia Hua just finished her MFA at Parsons New York in 2013, where she made an impression with her graduate show. Her design aesthetic always shows a playful mind with interwoven ideas inspired by art and traditional handicrafts. Nominated as one of eight finalists…
Beijing’s Sanlitun Shopping Area Suffers Major Safety Concerns
The Taikoo Li shopping area in Sanlitun during the National Day holiday in October 2015. (Shutterstock) With a collection of top-tier luxury brands including Givenchy, Balenciaga, and Miu Miu interspersed with prestigious multi-brand boutiques and niche labels like Maria Luisa and A.P.C., Beijing’s Sanlitun area can be a shopping heaven for the city’s trendiest fashionistas….
Interview: LuxTNT Brings Chanel And McQueen To China’s Fashionistas On A Budget
From smuggled gray-market goods to secondhand shopping, Chinese luxury consumers are constantly searching for ways to avoid China’s high tariffs. Now, China’s fashionistas on a budget have a new option that involves more selection and less worry about getting stuck with an overpriced fake: luxury rentals from LuxTNT, a new site that gives them the opportunity…
JD.com Looks to Post-Brexit UK for Cross-Border Fashion Sales
As foreign luxury brands remain a lucrative target for China’s top e-commerce platforms, B2C online retailer JD.com continues its push to attract fashion labels abroad with a current focus on British companies. During London Fashion Week earlier this month, the brand staged its third international runway show following similar presentations at New York and Milan’s…