Shaoxing Lu Location Inspired By Chinese Calligraphy Triple-Major Shanghai Following in the pioneering footsteps of Dong Liang, fellow Beijing-based indie fashion boutique Triple-Major (previously) has staked out its own bit of Shanghai with a cozy second location, located on Shaoxing Lu. First launched by Ritchie Chan in Beijing’s sleepy Baochao Hutong, Triple-Major stocks a curated selection…
Category: Fashion
Cartier Gives Nod To China, BRICs In “L’Odyssée” Short Film
Film Includes Great Wall, Dragon Imagery Along With St. Petersburg and India L'Odyssée de Cartier Making its small-screen debut this weekend, Cartier’s new three and a half minute advertisement/short film “L’Odyssée de Cartier” is the French luxury brand’s attempt to not only dazzle established (and jaded) customers, but also to introduce its history and heritage…
Vogue China Holds Star-Studded “Vogue Talents Corner” Event In Beijing
Event Marks Debut Of Five Chinese Designers On E-Commerce Site thecorner.com Vogue China’s “New Chinese Energy” January 2012 issue, featuring model Ming Xi Jointly organized by Vogue China and the Yoox-owned e-commerce site thecorner.com, today an event was held at Beijing’s Central Academy of Fine Arts Museum celebrating the “Vogue Talents Corner” creative boutique project….
Dior To Hold Second Spring Couture Event In Shanghai
Luxury House Held First Shanghai Couture Event Last Year At House of Roosevelt Dior's first couture event in China was held last spring in Shanghai Nearly a year after holding its first couture event in Shanghai at the city’s swish House of Roosevelt, Christian Dior is set to launch its second such private show later this…
Shanghai Couture Event Shows Dior Banking on Slower Growth, “Stealth Wealth” Clientele
“Step-By-Step” Expansion Plan Reflects Rising Consumer Taste For “Refinement And Sophistication” Image: WWD Paris came to Shanghai last Friday evening as Christian Dior presented its Spring-Summer 2013 haute couture collection at Bund 5, its second annual show in the city. Some 300 ultra-VIPs, including a scattering of celebs like actresses Zhang Ziyi, Shu Qi, Sun Li,…
Publishers Celebrate China’s Hunger For Fashion Magazines
Vogue China Added 4 Additional Issues Annually To Meet Advertising Demand Vogue China still bursts at the seams with advertisements Print’s not quite dead in Western countries, but it’s definitely not as rosy-cheeked as in decades past. Yet in China, where a burgeoning consumer class still relies heavily on glossy magazines to inform and educate…
China: This Week In Digital Luxury Marketing
A roundup of new and ongoing digital campaigns launched by luxury brands in China through March 24, 2013, featuring Coach, IWC Schaffhausen, and Lane Crawford: Coach This week, digital marketing VIP Coach launched a new Weibo campaign, “Coach包包里的秘密” (Secrets in the Coach Bag”). Running through an as-yet-unannounced date, participants who share photos of their Coach…
Interiors: Vega Zaishi Wang Showroom, Beijing
Wang Recently Debuted A/W 2012 Collection Beijing-based Vega Zaishi Wang (王在实), one of Jing Daily’s favorite emerging Chinese designers, recently moved her VEGA ZAISHI WANG STUDIO+SHOP into an airy new space. Nestled in historic #63 Yanyue Hutong, the studio and showroom strikes a harmonious balance between Wang’s unwavering, simplified aesthetic and the more elaborate, traditional…
Busting Out In Beijing: La Perla Launches Parkview Green Flagship
“We Would Like To Open At Least 30 Boutiques In First- And Second-Tier Cities” La Perla showcase, Parkview Green flagship (Image: FTD) Launched with an opening ceremony attended by company execs followed with a showcase of the luxury lingerie maker’s new collection, this week La Perla unveiled its new Beijing flagship at the city’s recently…
Jing Daily 2012 Year In Review: The Grand Openings
Following up our year-end wrap up, here are some of the most noteworthy grand openings we saw this year in the Greater China region: Aston Martin: Largest China Flagship in Shanghai (January) 3.1 Phillip Lim, Hong Kong 3.1 Phillip Lim: First Hong Kong Location (January) Richemont: Retail Academy, Shanghai (March) Zegna: National China Flagship, Shenyang…