“Zoo” Display In Wuhan Playfully Highlights Brand’s Iconic Emblem A panda sculpted out of Louis Vuitton bags for the brand’s Wuhan display. (Yahoo) Although Louis Vuitton has been responding to Chinese first-tier consumers’ growing shift away from purchasing items with prominent logos, a new “zoo” display at the label’s store in Wuhan featuring animal sculptures crafted…
Author: FASHIONISLANDBLOG
Masha Ma Teams Up With Yoox For World Cup Fashion Sweatshirt Collection
Masha Ma’s special-edition World Cup sweatshirt for Yoox. (Yoox) With anticipation building for the 2014 FIFA World Cup taking place this June, multibrand luxury e-tailer Yoox has enlisted Chinese designer Masha Ma and nine other top global fashion labels to create a capsule collection of stylish sweatshirts representing their home countries’ teams. Participating in the global…
Year of the Rooster Luxury Items: Hit or Miss with Chinese Consumers?
Since Chinese consumers have become one of the most important forces of global luxury consumption, special zodiac-themed items in celebration of China’s Lunar New Year have been produced by more luxury brands every year. Cashing in on demand for holiday gifts traditionally given to family and friends, these brands hope that New Year-themed products will…
Michael Kors Targets China’s Jet-Set Luxury Consumers With Shanghai Extravaganza
With guests including supermodel Miranda Kerr and actresses Gao Yuanyuan and Carina Lau, Michael Kors’ Shanghai flagship party last Thursday was one of the most high-profile China fashion events so far this year—until the designer hosted his first-ever China runway show at Shanghai’s Hongqiao International Airport the next day. Taking place in a 30,000-square-foot jet…
High-Low ‘Mix-And-Match’ Fashion Catches Fire In China
Shanghai-based fashion blogger Meijia S. (Meijia S) Chinese consumers’ growing fashion sophistication is now a well-documented phenomenon: in first-tier Beijing and Shanghai, ostentatious, logo-heavy designs are on the way out, while smaller niche labels such as Stella McCartney, Marchesa, Rag & Bone, and Proenza Schouler have been making headway with China’s fashion elites through runway…
Interview: Asia Fashion Collection’s Rising Design Star Tzu-Yun Wu
Fashion designer Tzu-Yun Wu may only be 24 years old, but he’s already had the opportunity to present his collection for label AUSTIN.W at major global fashion weeks such as New York and Tokyo. As one of the multiple Asian designers that make up incubation project Asia Fashion Collection, Wu has the opportunity to receive…
Can Gucci Turn it Around in China?
A Gucci boutique in Beijing. (Shutterstock) Despite strong sales of portfolio brands like Yves Saint Laurent and Bottega Veneta last year, French conglomerate Kering this week reported a drop in net profits in 2014. According to The New York Times, Gucci—Kering’s most important brand, accounting for nearly 80 percent of the group’s revenue—remained a drag…
Price-Savvy Chinese Tourists Step Up Europe Luxury Outlet Shopping
McArthurGlen’s Castel Romano luxury outlet. (McArthurGlen) China’s notoriously high tariffs on foreign luxury goods have made shopping a key travel motivator for Chinese tourists headed abroad. As a growing number of middle-class Chinese consumers travel internationally, their price-conscious mindset is sending them to luxury outlets in Europe in record numbers. According to a new report…
Spring Festival Spotlight | Chopard L.U.C XP Urushi Year Of The Horse Watch
As the list of special-edition Chinese New Year luxury products gets longer, Swiss watch and jewelry company Chopard joins Vacheron Constantin in crafting a year of the horse watch to celebrate the January 31 holiday. The watch is part of the brand’s prized Urushi series named for the Urushi method of lacquer art used on the…
Rising Stars On China’s Retail Scene: Homegrown Multi-Brand Stores
Multi-brand boutiques such as Glossy, which features labels such as Raf Simons and Rick Owens, are on the rise as Chinese consumers develop a taste for niche brands. While foreign and Hong Kong multi-brand luxury stores such as Lane Crawford, Galeries Lafayette, and I.T make strides in mainland China, homegrown multi-brand stores have been sprouting quietly…