UK grocer J Sainsbury is planning to launch zones in their stores dedicated to men to encourage the uptake of male grooming products, according to newspaper The Mail on Sunday. The zones will sell basic personal care products such as soap, deodorants and shampoo but will also sell eye creams and moisturizers. The paper reported that Sainsbury’s will also extend its Champneys range to include male grooming products. Sainsbury’s has been struggling to regain its number two spot in the UK grocery market from Asda with a recovery plan instigated by chief executive Justin King. The new range of products is part of a drive to increase its share of the GBP100 million a year men’s skincare market.
Click Here: chloe perfume