Designers Nick Holland & Ash Gangotra Break New Ground Bosideng hit London on July 26 It may not be a household name in London quite yet, but the Chinese menswear label Bosideng (which opened its first overseas flagship on South Molton Street this summer) is tackling the market by underplaying its “Chinese-ness” and enlisting the…
Month: March 2019
Five Things You Need To Know About Luxury Marketing
Click:Flexographic Printing Machine For Sale “Luxury Is Aspirational, So It Has To Be International” Image: Bloomberg With annual growth around eight percent, the global luxury market is more than healthy, and “emerged” markets, such as China, have become the major contributors to its success. However, for the unfamiliar, marketing luxury brands comes with its own…
Luxury Brand Image In China: Avoiding The Risk Of Trivialization
Crowds at Nanjing's first Louis Vuitton store The luxury business in China is facing a natural evolution. Conspicuous logos are no longer a must for social recognition, at least in top-tier cities like Beijing and Shanghai, while — for major brands — retaining a luxury image is becoming increasingly difficult. As some top luxury players…
Shanghai Set For Int’l Fashion Culture Festival and Fashion Week
Shanghai is revving up for one of the busiest seasons of the year, as the city will host the International Fashion Culture Festival and Fashion Week through March and April. Since 1995, the Shanghai Municipal Government has made great efforts to offer a platform for exposure for China’s textile and fashion industries, continuing the global dialogue to…
New York Fashion Week Q&A: VLOV Qingqing Wu
“By Tapping Into The US Market, We Will Be Able To Build A Stronger Foundation For Our Brand” Designer Qingqing Wu of VLOV (C) This past week, Jing Daily attended the Spring/Summer 2013 runway show of one of China’s leading menswear brands, VLOV, at Mercedes-Benz Fashion Week in New York. Spearheaded by chairman, CEO, and chief…
Jing Daily Interview: Top Chinese Fashion Designer Guo Pei
“I’m Not Part Of Pop Culture, Although What I Do May Coincide With Pop Culture” Fashion designer Guo Pei Following her recent Chinese Brides exhibition in Beijing and a relaxing vacation in Morocco, Beijing-based fashion designer Guo Pei (郭培) is radiant, sporting a thick mane of glossy wine-red hair and looking right at home in a stunning Issey…
Lanvin Loves Beijing…But It’s Not Alone
Chinese celebrities and fashionistas flock Lanvin’s creative director, Alber Elbaz (Image: Divia Harilela) A few weeks ago, I had the privilege of interviewing Lanvin’s creative director, Alber Elbaz, on the eve of his 10th anniversary celebrations in Beijing. Lanvin is one of many fashion houses that are flocking to the Chinese capital – this month alone,…
Augmented Reality, Intelligent Mapping: Fashion And Tech Collide In China
Click:摩洛哥向导 Brands Experiment With Dress-Up Gamification, Intelligent Mapping, Augmented Reality Rendering of 360Fashion's "Zone" at CHIC 2013 As China’s young, tech-savvy and mobile-obsessed middle-class consumers develop an interest in fashion, brands are finding that digital marketing via Weibo or WeChat might not be enough to drive shoppers to stores or boost online sales. In tandem…
Guangzhou: No Longer A Third-Rate Luxury Market?
First-Tier City Long Associated With Third-Rate Luxury Market This week, Louis Vuitton opened its largest China flagship at Guangzhou’s Taikoo Hui mall While it may be very much a top-tier city, with an annual GDP of over 1 trillion yuan (US$152 billion) — placing it in an elite group that also includes Beijing and Shanghai…
Hong Kong Retailer I.T Brings Popular Fashion Festival To Shanghai
i.t. One Of China’s Most Successful Multi-Brand Retailers The i.t Festival at Raffles City in Shanghai Holding the distinction, along with Joyce, as being one of Hong Kong’s most successful and influential multi-brand retailers, since 1988 the fashion group I.T has collected and presented some of the world’s most interesting designers to Chinese fashion lovers…