An image from Urban Outfitters’ lookbook. (Urban Outfitters)
Greater China’s hipster quotient is about to go up: Urban Outfitters’ first ever Asia location is ready to open its doors on September 30, bringing its alternative, vintage-style aesthetic to Hong Kong.
The new 2,000-square-foot location will be located at Queensway Plaza, and is opening in collaboration with Lane Crawford’s contemporary retail management arm Lab Concept. The structure will feature the retailer’s signature exposed industrial-style look with artwork commissioned by Spanish artist Ricardo Cavolo, as well as hand-painted images by London-based artist Camille Walala and German-born artist Kef.
The location will feature women’s and men’s brands from around the world, as well as Urban Outfitters’ vintage upcycling line Urban Renewal. The opening follows the April debut of sister company Free People, which was also launched in partnership with Lab Concept. There’s no word yet on when the mainland will be on the company’s radar.
Artwork at Urban Outfitters’ new Hong Kong space. (Urban Outfitters)